About Us


Hi there!

I am Katie, owner of 'Alfie & Alice'. I live in Brisbanes Bayside with my husband, Ben and our son, Alfie. 

Thank you for visiting our website and wanting to learn a bit more about us! 

Alfie & Alice was created when Alfie had just turned one - there were so many reasons for starting this little business - I wanted to help with the household income, while still being able to stay home and take care of Alfie. I wanted a project and I knew there was a calling for someone to stock all the coolest kidswear in one place!

Alfie already had some caps from Little Renegade Company - and I just knew they would be the first brand I wanted to stock! So many cool prints and so different to everything else I had seen out there! Through a lot of research I started to come across more and more amazing, Australian based brands! 

'Alfie & Alice' only stocks items that we know are high quality as well as being ethically made and eco-conscious. 

In October 2019, we were very excited to introduce our own range of kids T-shirts and Rompers! 

Our plan is to continue to grow and keep bringing you more and more amazing brands for your little cool kids. You can shop online (in your pyjamas! With wine!) or visit us at local pop up markets from time to time in Brisbane. Check out our Instagram for details! 

If you think we would be the right fit for your product - please get in touch: alfieandalice.mail@gmail.com

Thank you for supporting our small business and our big dreams. x